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	<title>Emanation: Search Marketing</title>
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	<description>The magic is in the Marketing, not the technology</description>
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		<title>TradeExchange</title>
		<link>http://www.emanation.ca/tradeexchange</link>
		<comments>http://www.emanation.ca/tradeexchange#comments</comments>
		<pubDate>Thu, 10 Feb 2011 20:50:56 +0000</pubDate>
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		<description><![CDATA[Special Offer: Google Adwords Optimization Package for Trade Exchange Clients &#8211; 300TD Do you have a Google Adwords campaign? Is it getting increasingly expensive? Higher costs for lower returns? Taking up too much of your valuable time? If you can answer &#8220;YES&#8221; to any of these questions we can take care your Adwords headache. Emanation [...]]]></description>
			<content:encoded><![CDATA[<p><img src="file:///C:/Users/Graeme/Pictures/logoAd.gif" alt="" /></p>
<h2 style="text-align: left; padding-left: 30px;">Special Offer:<br />
Google Adwords Optimization Package<br />
for Trade Exchange Clients &#8211; 300TD</h2>
<h2><a href="../wp-content/uploads/2011/02/logoAd1.gif"><img title="logoAd" src="../wp-content/uploads/2011/02/logoAd1.gif" alt="" width="210" height="40" /></a></h2>
<ul>
<li>Do you have a Google Adwords campaign?</li>
<li>Is it getting increasingly expensive?</li>
<li>Higher costs for lower returns?</li>
<li>Taking up too much of your valuable time?</li>
</ul>
<p>If you can answer &#8220;YES&#8221; to any of these questions we can take care your Adwords headache.</p>
<p>Emanation has over 8 years experience of setting up, managing and optimizing Google Adwords campaigns.</p>
<p>We will review your Google Adwords campaigns and make suggestions that if implemented will save you money and give you better returns on your marketing expenditure.</p>
<p>This Campaign Review Package comes with a <strong> &#8220;No Win, No Fee Promise&#8221;</strong>. If we cannot demonstrate you how to save the 300TD fee within a 3 month period then our fee will be waived.</p>
<p>We have Implementation and Google Adwords Management packages too &#8211; all at special Trade Exchange prices.</p>
<p>Please call for details: <strong>604 630 1729</strong></p>
<p>N.B. The HST for all packages is payable in cash</p>
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		<title>Search Marketing</title>
		<link>http://www.emanation.ca/search-marketing</link>
		<comments>http://www.emanation.ca/search-marketing#comments</comments>
		<pubDate>Tue, 18 Jan 2011 21:03:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<guid isPermaLink="false">http://www.emanation.ca</guid>
		<description><![CDATA[There are two main branches to Search Marketing: Search Engine Optimization (SEO) and Search Advertising, otherwise known as Pay Per Click or PPC. Search Advertising Each of the most popular search engines Google, Yahoo! and Bing have their own form of  search advertising If the answer is Search Engine Optimisation (SEO), what are the questions? [...]]]></description>
			<content:encoded><![CDATA[<h3>There are two main branches to Search Marketing: Search Engine Optimization (SEO) and Search Advertising, otherwise known as Pay Per Click or PPC.</h3>
<h2>Search Advertising</h2>
<p>Each of the most popular search engines Google, Yahoo! and Bing have their own form of  search advertising</p>
<h2>If the answer is Search Engine Optimisation (SEO), what are the questions?</h2>
<p>The concept of Search engine optimisation has become familiar to many business owners and marketers in recent years. The solution to all your online marketing problems is to be ranked top of Google results, right?</p>
<h2>Top on Google?</h2>
<p>Well actually ranking high on Google may only be a part solution. There are a number of issues to consider first. There are many SEO agencies who will promise &#8220;Top Rank&#8221; on Google and take your money. But top rank for what? If you Google your company name you normally come up top or near the top on Google results. Is that what you want, only visits from people who know your company already?</p>
<p>Most people use search engines because they don&#8217;t know a name or web address. They search on products or services. So rather than being top only for &#8220;Bliss Acupuncture Clinic&#8221; you might prefer also to be top for &#8220;acupuncture for insomnia&#8221; or &#8220;acupuncture for weight-loss&#8221; as the searchers for these terms are likely to be motivated buyers. But what to choose? Consider experimenting with different phrases to find out what works for you.</p>
<h2>Google Adwords</h2>
<p>Effective SEO can take 3 -6 months to show results. Take a short-cut and spend some money on Google Adwords where first page position is guaranteed. Measure the results, the visits and the conversions. Once you have uncovered the phrases that work well for your business then insist that your SEO wizard optimizes your site for them, ensuring that you have relevant landing pages and strong calls to action to convert visitors to buyers.</p>
<h2>Marketing Process</h2>
<p>SEO may be a useful part of your marketing strategy, but consider it as a marketing opportunity that requires research, planning and implementation, not just a technical exercise.</p>
<p>&#8220;The Magic is in the Marketing, Not the Technology&#8221;</p>
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		<title>Contact</title>
		<link>http://www.emanation.ca/contact</link>
		<comments>http://www.emanation.ca/contact#comments</comments>
		<pubDate>Wed, 24 Feb 2010 16:33:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.emanation.ca/?page_id=16</guid>
		<description><![CDATA[Emanation works from offices in Vancouver, Canada and London, UK. You can reach us at: Vancouver:  1- 604 630 1729 London: 020 3239 5293 Skype: graeme.emanation Email: info@emanation.ca]]></description>
			<content:encoded><![CDATA[<p><strong>Emanation</strong> works from offices in Vancouver, Canada and London, UK.</p>
<p>You can reach us at:</p>
<p><strong>Vancouver</strong>:  1- 604 630 1729</p>
<p><strong>London:</strong> 020 3239 5293</p>
<p><strong>Skype:</strong> graeme.emanation</p>
<p><strong>Email:</strong> info@emanation.ca</p>
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		<title>Credentials</title>
		<link>http://www.emanation.ca/credentials</link>
		<comments>http://www.emanation.ca/credentials#comments</comments>
		<pubDate>Wed, 24 Feb 2010 16:32:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.emanation.ca/?page_id=14</guid>
		<description><![CDATA[Graeme Boyd is a freelance consultant working in Vancouver, BC and London, UK He has an Economics degree from the University of St Andrews and a post-grad business diploma from the University of Westminster in London. Graeme had a 16 year corporate career first with Blackwells and then with TOTAL, the French oil company, where [...]]]></description>
			<content:encoded><![CDATA[<p>Graeme Boyd is a freelance consultant working in Vancouver, BC and     London, UK</p>
<p>He has an Economics degree from the University of St Andrews and a     post-grad business diploma from the University of Westminster in     London.</p>
<p>Graeme had a 16 year corporate career first with Blackwells and     then with TOTAL, the French oil company, where he was head of     marketing for London TOTAL Energy, a joint venture with London Electricity.</p>
<p>Graeme started up his consultancy, Emanation, in 2000 and worked in     the not-for-profit and medium-<a href="http://www.emanation.ca/wp-content/uploads/2010/02/me-in-a-suit.jpg"><img class="alignleft size-full wp-image-49" title="Graeme_Portrait" src="http://www.emanation.ca/wp-content/uploads/2010/02/me-in-a-suit.jpg" alt="Graeme Boyd" width="79" height="120" /></a>size business sectors in the UK. He     specialises in online marketing, particularly search engine     marketing and gives regular training courses and seminars on this     topic. In early 2010 Graeme established a new office and made his     home in Vancouver.</p>
<p>&#8220;The Magic is in the Marketing, not the Technology&#8221;</p>
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		<title>Recent Projects</title>
		<link>http://www.emanation.ca/recent-projects</link>
		<comments>http://www.emanation.ca/recent-projects#comments</comments>
		<pubDate>Wed, 24 Feb 2010 16:31:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.emanation.ca/?page_id=12</guid>
		<description><![CDATA[Energizer (UK) Wlkinson Sword (UK) Foreign Currency Direct Ellis David Ltd (Insurance Brokers) Made Simple Group Clegg Manuel (Solicitors) . . . . .]]></description>
			<content:encoded><![CDATA[<p>Energizer (UK)</p>
<p>Wlkinson Sword (UK)</p>
<p>Foreign Currency Direct</p>
<p>Ellis David Ltd (Insurance Brokers)</p>
<p>Made Simple Group</p>
<p>Clegg Manuel (Solicitors)</p>
<p>.</p>
<p>.</p>
<p>.</p>
<p>.</p>
<p>.</p>
]]></content:encoded>
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		<title>Consultancy</title>
		<link>http://www.emanation.ca/</link>
		<comments>http://www.emanation.ca/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 15:03:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.emanation.ca/?page_id=3</guid>
		<description><![CDATA[Emanation is a marketing consultancy specialising in advice on strategic marketing, search engine marketing and e-commerce for the business and not-for-profit sectors. All organisations have different resources, different goals and so different needs. We aim to offer an individual service, drawing on our wide experience in the commercial sector in Europe and now in Canada and [...]]]></description>
			<content:encoded><![CDATA[<h3><strong>Emanation</strong><strong> </strong>is a marketing consultancy specialising in advice on strategic marketing, search engine marketing and e-commerce for the business and not-for-profit sectors.</h3>
<p>All organisations have different resources, different goals and so different needs. We aim to offer an individual service, drawing on our wide experience in the commercial sector in Europe and now in Canada and our demonstrated success of the application of modern marketing techniques in the professional, business and not-for-profit sectors.</p>
<div id="_mcePaste">Your marketing plan may include web marketing, direct marketing, advertising and PR. Each of these activities can be conducted using a number of media. Increasingly e-mail and web marketing are taking over from more expensive traditional methods. They have one great advantage: they are directly measureable. You know what you get for your marketing spend.</div>
<p>Emanation specialises in <strong>Search Engine Marketing</strong>. <span style="color: #0000ff;"><a href="http://www.emanation.ca/search-marketing" target="_self">Click here to find out more.</a></span></p>
<p>Having a brilliantly designed website is not enough. Organisations frequently spend thousands on a new web site but don&#8217;t develop a plan or allocate a budget to promote it.</p>
<p><strong>Does your website perform for your organisation?</strong></p>
<p><strong>Do you have a plan to use the efficiences of the Internet to your advantage?</strong></p>
<p>If the answer is &#8220;no&#8221; then  contact <strong>Graeme Boyd </strong>at Emanation for a free initial consultation.</p>
<p><strong>Vancouver</strong>: 604 630 1729</p>
<p><strong>London:</strong> 020 3239 5292</p>
<p style="text-align: center;"><strong>&#8220;Emanation: The Magic is in the Marketing, not the Technology&#8221;</strong></p>
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